My watch stopped. What do I do?
In the crown Position 0, wind the watch about 30 times. This will power the mainspring of your watch. The rotor will continue to wind the watch as you wear it and keep the watch going. The watch has a power reserve of 38 hours.

How do I operate and care for my automatic watch?
Please refer to the PDF Instructions for the ETA 2824-2.

What is shell cordovan leather?
A unique tough leather made from the rump of a horse.

What's so special about it?
There is only one tannery in the world still using the centuries old process that makes this rare leather. The tanning process requires six months to complete and each piece must be hand-stained and finished. The craftsmen who make shell cordovan use only a select part of the hide; one horse can only provide enough hide to make a handful of straps.

How long should it last?
Shell cordovan is the toughest leather available. Our shell cordovan straps will easily last 10-15 years with daily wear, acquiring a more and more beautiful patina with each passing year.

How do I care for it?
Use only a tiny amount of a wax polish and wipe away excess before brushing or buffing. Do not use saddle soap, neutral polishes, petroleum cleaners or aerosol sprays. Clean with a damp soft cloth and always allow it to dry naturally.

Anything else?
Yes, the tanning process often causes a white waxy substance to appear when the strap is first being worn, this can be removed with a paper towel.

What does the water resistance rating really mean?
Water resistance is normally expressed in meters. This rating is only theoretical and refers to the depth that a watch will keep water out if the watch and water are both motionless. These conditions never really exist in real life because the users arm movement dramatically increases the pressure on the watch, along with the water moving itself. The chart below should help you understand how deep you can really go with your watch.

Measurement Units: 1 meter is about 3.3 feet / 1 ATM (atmosphere) or bar is 10 meters

• If a watch is labeled only "water-resistant." It can withstand splashes of water but should not be submerged in any water.
• 50 meters: suitable for brief water exposure and shallow pools
• 100 meters: suitable for standard swimming pools and snorkeling
• 200 meters: suitable for recreational scuba diving
• 1,000 meters: (roughly three-fifths of a mile).

Watches should never be put in a sauna or a hot tub since the exposure to heat can easily make the gaskets lose their shape and ability to keep water out.

Watches should not be worn in the bath/shower. The soap suds reduce the surface tension of the rubber gasket in the watch, which allows water to get in. The soap can also damage the seal itself. So we highly recommend you do not bathe with your watch.

I have a watch for sale. Do you take trade ins?
Yes, We are primarily interested in modern Swiss watches with retail of $500 or more. If you have a piece (or a few), fill out our "sell watch form."